Ciara’s instincts ring true time and time again throughout the dynamic collection, which features her as an assertive, visionary woman whose life experiences have taught her to trust herself and her decision-making process. The up-tempo “Girls Get Your Money” for instance, stands as the next girls’ anthem, as CiCi salutes women who go hard for their success, something she continues doing. She then shifts gears on the sultry yet charming “You Can Get It,” where the chanteuse takes a phrase typically associated with men and makes it her own.
“I remember playing that song in a meeting and a lot of the girls were laughing, like, ‘Uh huh,’ and the guys were saying the same thing,” Ciara recalls with a laugh. “The guys were like, ‘Yeah. We know what you’re talking about.’ I want to make a record for my girls, but what I’ve felt over the years is that when I do a record like ‘Oh’ or even ‘Promise,’ those records represent for my girls, but the guys like to hear it and hear their girls saying those things or doing the moves.”
Guys will certainly like the moves described in “Turn it Up (Heavy Rotation).” On this energetic, bass-heavy tune, Ciara imaginatively describes turning her man’s bed into a dancefloor during a secret rendezvous. There’s a definite sense of excitement, but Ciara also injects an air of innocence into the song. After all, she does want the door closed.
Ciara then delves deeper into relationships on the heartfelt “Speechless.” On this duet with The Dream, Ciara clamors for more time with her man while celebrating the feelings she has for him. More than material love, Ciara seeks the type of relationship where commitment is more than financial. “I look forward to a person taking time to hear me out,” she explains. “Spending time with me means more than anything. A bag is cool. It lasts for the moment. A shoe is cool. It lasts for the moment. But, if you spend time and you actually take a moment to hear what I say or get involved and support me, that’s the best feeling in the world.”
Of course, any relationship can have shortcomings. Ciara slows things down on the guitar-propelled “Flaws,” which details both her man’s deficiencies and Ciara’s steadfast willingness to stand by her mate despite them. It’s this type of confidence that also makes “What He Wants For Dinner” so compelling. On this reggae-tinged cut, Ciara sings about how she isn’t worried about other women trying to lure her man because she’s sure they cannot compare to her.
Ciara’s assuredness also manifests itself on “Gimme Dat,” a thick, uptempo tune that triumphantly announces her return to the music game, and on the album’s sultry first single “Ride.” Comparing herself to a gymnast on the latter, it’s no surprise that the cut’s video features her unparalleled, lithe dance moves and flawlessly toned physique. (Maybe that’s why the “Ride” video has more than 10 million YouTube views.) (thatgrapejuice.net)
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